Why VR Video?
To us, working in video means capturing an adventure that really happened, in a place that really exists. You can’t replace that with CG. As photographers and filmmakers, we are passionate about capturing real life and re-living those moments in immersive video and photos. Since we were panoramic photographers long before the VR market exploded, the concept of storytelling in the 360 medium comes natural to us.
360° photos and videos are the easiest content for new users discovering VR to find and experience, with the lowest barrier to entry. With platforms like YouTube, Facebook and Twitter supporting 360° content, the sky’s the limit when it comes to potential audience reach.